Small Business Marketing Blog

In-depth articles and resources to help your
small business become unstoppable.

10 Tips To Improve Google My Business SEO Results

As any modern digital marketer knows, there is a lot more to SEO than stuffing keywords into your website content. SEO is everywhere, it is influenced by almost all online ...
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The Complete WordPress SEO Plugin Mastery

SEO is the key to conquering the internet, and as the digital climate becomes increasingly saturated, it is becoming more important than ever to make sure that you are making ...
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Turning Your Local Business Connections into SEO for the Entire Community

The digital landscape of inbound marketing and how SEO works for business is a complex one to jump into, especially for small local businesses that do most of their work ...
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How to Perform a Local SEO Audit for Your Business in 12 Steps

Businesses on page 2 of the SERP might as well not exist. It sounds harsh but it’s simply the reality that we all need to accept. You know the drill—you ...
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Everything There is to Know About Native Advertising for Business (and More)

What is native advertising? Native advertising is an advertising tactic that is earning increased usage as either a complement to, or an alternative for, display advertising. It’s also a concept ...
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SSL Affects Search Rank & Security

If security matters to you on the web, then you might have already noticed that there are a lot more sites with https at the beginning of their URLs and ...
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5 Reasons You Need Instagram for Your Business

Instagram has entered the territory of “must” rather than “nice-to-have” when it comes to social marketing for businesses. There are a few key reasons why every business should have an ...
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Popups & Search Rank – Are You Being Penalized?

There is a fine line that we walk when optimizing websites for search engines, human experience, and converting humans into leads and customers.  To that end, popups have become a ...
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Keywords are NOT the Key to SEO

Metadata is another really common staple in SEO toolbox.  For years, you have been told that you absolutely have to include meta titles and meta keywords because that's the only ...
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Understanding and Optimizing Your Website Speed

What is Page Speed? Page speed is the amount of time it takes for the content on a website’s page to fully load. In a world where people have come ...
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An Introduction to Digital Advertising Metrics

Choosing the right digital advertising metrics to track and measure is crucial to your campaign’s success. If you aren’t tracking advertising efforts correctly, you’ll never know what’s working and what ...
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30 Digital Advertising Statistics for Businesses

While the world of online marketing has expanded far beyond paid advertising, advertising still plays a very important role in generating revenue and business. Digital advertising is the top of ...
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